HBO Max: THE SEX LIVES OF COLLEGE GIRLS 360 Campaign
HBO Max: THE SEX LIVES OF COLLEGE GIRLS 360 Campaign
Full 360 Creative marketing campaign for the MAX Original Series, THE SEX LIVES OF COLLEGE GIRLS S1
My role: Co-creative team lead for the creative marketing campaign. Developed the Key Art, Out-of-Home, Teasers, Trailer, Digital & Social Media content, Youtube and Promotional content.
Series Overview: From the ever-clever Mindy Kaling, comes a sex-positive comedy about four relatable, diverse young women who form an unlikely bond as they explore their newfound freedom in college. A bundle of hormones, these hilarious girls stumble toward adulthood as they dive into new experiences (the good, the bad and the completely awkward), refusing to be shamed for any of it.