HBO Max: ThAT DAMN MICHAEL CHE 360 Campaign
HBO Max: ThAT DAMN MICHAEL CHE 360 Campaign
Full 360 Creative marketing campaign for the MAX Original Comedy Series, THAT DAMN MICHAEL CHE S2
My role: Co-creative team lead for the creative marketing campaign. Developed the Key Art, Out-of-Home, Teasers, Trailer, Digital & Social Media content, Youtube and Promotional content.
Series Overview: That Damn Michael Che is back for another season of the comedy sketch show, featuring sketches & vignettes to highlight experiences from the Black perspective with a comedic twist to relatable and cultural topics.