HBO Max: The Last movie Stars 360 Campaign

Full 360 Creative marketing campaign for the HBO Original Documentary Series, THE LAST MOVIE STARS

My role: Co-creative team lead for the creative marketing campaign. Developed the Key Art, Out-of-Home, Teasers, Trailer, Digital & Social Media content, Youtube and Promotional content.

Series Overview: The Last Movie Stars is a six-part documentary from CNN Films and HBO Max that chronicles Paul Newman and Joanne Woodward’s iconic careers and decades-long partnership. Director Ethan Hawke brings life and color to this definitive history of their dedication to their art, philanthropy, and each other. Academy Award-winning director, writer, and producer Martin Scorsese serves as executive producer.